#157 POD - Apples for Apples

Written By Kiri Clark

How do you stand out in a market where you are selling identical products to your competition? Mike shares how to use your POD (Point of Difference, aka Unique Selling Point) to meet your customers' needs and become the provider of choice. Here's to your success!
Wistia link here

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Kiri Clark
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#158 Making Your POD Meaningful
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#156 POD - Where Is Your Greatest Value?